EoS Fitness and HYROX Join Forces to Launch New Era of Race-Ready Training
First-of-its-kind partnership: EoS becomes the first gym chain globally to offer HYROX Training+ content through its member app, while launching immersive HYROX training at select gyms nationwide
Two fitness powerhouses are teaming up to make HYROX training more accessible than ever before. EoS Fitness, the High Value. Low Price.® (HVLP) gym chain, and HYROX, the global fitness racing series, will launch a new race-ready training experience this fall, making EoS the first gym chain globally with this robust HYROX offering, bringing together in-gym HYROX Training with official HYROX Training Zones and exclusive HYROX Training+ content through its member app.
“HYROX has ignited a global movement around strength, endurance and the drive to push beyond what you thought possible,” said Shilpi Sullivan, chief marketing officer at EoS Fitness. “We are incredibly proud to partner with HYROX to bring that energy to EoS members in a way that is bold, accessible and built for every fitness level. At EoS, when we commit to something, we go all in, and this partnership is no exception. Together, we're delivering expert programming, immersive training experiences and guidance from HYROX elite athletes to help members train smarter, build confidence and gain a real edge on race day."
