Omdia: Foldable smartphone shipments will double to 36 million units by 2028.
The foldable smartphone market is expected to grow by more than 20% annually through 2028, with shipments reaching 36 million units, as leading vendors introduce innovative form factors, according to Omdia’s Smartphone Feature Forecast.
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Annual shipments are projected to more than double compared with 2025, supported by the emergence of a new wide-format design that is gaining adoption among major smartphone vendors.
“In a year defined by supply chain constraints and market uncertainty, foldable smartphones stand out as the industry's most compelling growth story,” commented Zaker Li, Principal Analyst. "Huawei pioneered this new wide-format design with the Pura X Max in May 2026, followed by Samsung's Galaxy Z Fold 8 in August. With other leading vendors set to launch similar products in the coming months, this new category is driving a fresh wave of growth in the foldable smartphone market."
