Thursday, August 6th, 2026 – 5:21 pm
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Less than a year ago, Integral Ad Science was taken private by private equity firm Novacap for $1.9 billion. Now, its biggest competitor is gone from the public markets, too.
On Thursday, Nielsen entered into a definitive agreement to acquire DoubleVerify in an all cash transaction valued at approximately $2.15 billion, or $13.60 a share – a 30% premium to where DV’s stock has been trading as of August.
The deal is expected to close by the first quarter of 2027, after which DV will go private under Nielsen’s umbrella, but continue to operate under its own name and brand. Nielsen expects that together companies will generate more than $4 billion annually.
