Intentsify Named “Customer Data Solution of the Year” in 2026 MarTech Breakthrough Awards Program
9th Annual Program Honors the Marketing, Sales, and AdTech Innovators Reshaping How Brands Engage, Convert and Grow
Intentsify, a global provider of B2B intent data and signal-based go-to-market solutions, today announced that it has been selected as winner of the “Customer Data Solution of the Year” award in the 9th annual MarTech Breakthrough Awards program conducted by MarTech Breakthrough, a leading market intelligence organization tracking innovation across the global marketing, sales, and advertising technology industry.
Most intent data serves one use case well and falls short everywhere else. The Intentsify identity graph is built to do the opposite: it converges intent, contact, firmographic, technographic, digital, and business event data into a single, unified view of the buying group, so every GTM motion from audience creation and digital advertising to demand generation, sales prioritization, and AI-driven workflows, runs on the same data.
The recent acquisition of Salutary Data strengthens that data foundation directly, adding over 150 million verified B2B contact profiles and rigorous validation to the identity layer. It follows Intentsify's acquisition of 5x5, whose member-driven, self-correcting dataset already deepened identity resolution across the graph. Together, the two acquisitions reinforce a single intelligence layer that powers everything downstream.
