ServiceNow Opens First Brazil Office; Expands Academic Partnerships to Build Regional AI Talent

New São Paulo headquarters and three academic partnerships strengthen Latin America’s growing AI talent pipeline.

ServiceNow (NYSE: NOW), the AI control tower for business reinvention, opened its first dedicated office in Brazil and announced new academic partnerships to build an AI-ready workforce in the region, unveiling both at the ServiceNow AI Summit in São Paulo.

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AI spending surged 127% in 2025, but as Brazilian organizations race to scale it, many are hitting the same wall: fragmented data and immature governance that stall transformation before it starts. Closing that gap requires a platform that can sense enterprise context and govern outcomes at scale. The number of customers buying AI in the region nearly quadrupled in 2025 — a sign of the demand ServiceNow's new office and academic partnerships are built to meet.