SynopsisNew players like Rapido's Ownly and Flipkart are entering the food delivery market. They challenge Zomato and Swiggy by offering lower restaurant commissions. Swiggy launched Toing, while Zomato uses Blinkit's Bistro for affordable food. Both aim to expand the market by attracting price-sensitive customers. Industry watchers question the long-term impact on market expansion.Over the past few months, the advent of new players in the food delivery space has set the stage for heightened competition. While Zomato and Swiggy dominate the sector, Rapido is expanding its food delivery offering, Ownly, to Hyderabad (from Bengaluru), and Flipkart plans to launch its food delivery pilot mid-August.Both players are trying to lower commissions for restaurants and make online food delivery more affordable for customers. SwiggyNow Playing