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Spider-Man: Brand New Day is swinging far higher than expected, as the superhero feature starring Tom Holland and Zendaya is becoming a breathtaking triumph in its opening weekend at the box office for Sony Pictures.
It collected $168 million domestically on Friday from 4,487 North American screens, including Thursday previews. With the movie earning an A CinemaScore from audiences, the studio is now projecting $325 million in its opening weekend, which would count as the second-highest domestic launch ever. But rival estimates see the film’s domestic start as potentially topping Avengers: Endgame, which opened to $357.1 million domestically and a mind-boggling $1.2 billion globally in 2019.
Set to be displaced from the No. 2 spot for all-time North American openings is Spider-Man: No Way Home, which marked Holland’s previous time leading a film as the superhero and opened to $260.1 million domestically and $587.2 million worldwide in December 2021. Its impressive success — culminating with its $1.9 billion global total for No. 8 all-time — was seen as tough to replicate, given the buzzy appearances of past Peter Parkers in Tobey Maguire and Andrew Garfield, not to mention the absence of major theatrical competition coming out of COVID.
