Meta Platforms just dropped its Q3 2025 earnings, and the report card is a classic split decision. Revenue came in at $60.8 billion, handily beating analyst expectations. Earnings per share landed at $6.18, which missed the mark.

The numbers behind the noise

One-time tax charges appear to have weighed on the earnings figure, creating a gap between what analysts projected and what actually materialized. Meta has developed a track record of outperforming on sales while facing periodic EPS headwinds.

CEO Mark Zuckerberg and CFO Susan Li are navigating what amounts to a dual mandate: keep the advertising business humming while pouring billions into future bets.

The spending elephant in the room