(Image credit: Tom's Guide)
Choosing a TV means choosing a TV brand — the very brand you’ll be locked into a relationship with for the next several years. Specific screens may dazzle you in a store aisle, but it’s important to remember that the experience of living with a TV amounts to more than just picture quality.With this in mind, we’re playing the role of administrator and doling out report cards to major TV brands this week. We’ve already given grades to LG, Sony and TCL, but today, we’re evaluating the Hisense TV experience in 2026.This year, like most of the biggest names in the TV business, Hisense is making a case for RGB LED technology along with a series of quantum dot-equipped Mini-LED TVs ranging from budget-friendly to mid-range.
(Image credit: Tom's Guide)PricingIn recent years, Hisense has occupied a similar position in the marketplace as TCL, in that both brands aim to deliver competitive performance at lower price points than brands like Sony, Samsung and LG.In fact, Hisense is a big reason why Mini-LEDs went from being a high-end luxury just a few years ago to somewhat of a standardized feature among entry-level TVs in 2026.Simply put, Hisense has been aggressive in its expansion of affordable Mini-LED TVs, which put pressure on companies like Samsung and TCL to do the same.Hisense has been aggressive in its expansion of affordable Mini-LED TVs.Hisense’s most-recent main lineup follows this familiar formula. Its entry-level model — the U6SF — is currently priced at just $499 for a 55-inch model. The U65F comes with Mini-LEDs and full-array local dimming. In order to get a similar deal from Samsung, you’ll have to settle for the M70H, a TV without local dimming.Get instant access to breaking news, the hottest reviews, great deals and helpful tips.Moving up through the lineup reveals even more competitively priced sets with premium hardware. The spec sheet of the Hisense U7SG Mini-LED TV is comparable to the brand’s previous flagship TV (the U8), but you can get a 65-inch U7SG for $649 — far lower than the price of a Samsung QN70H.And, while the brand’s first-ever flagship RGB LED TV made its debut at a sky-high $3,499 for a 65-inch model, it has since assumed the much-lower MSRP of $2,199. Of all the flagship-level RGB LED TVs on shelves this year, the UR9 is currently the most affordable.Almost without fail, the best aspect of any given Hisense TV is its price relative to the competition. This makes them an attractive option for deal-hunters who nevertheless want a little oomph when it comes to performance.Grade: A-Design
