Discover the common pitfalls that cause consumers to lose out on loyalty rewards and learn how to manage your loyalty programmes more effectively.
It’s month-end and you’re standing at the till with your full trolley, packing each item while the queue grows ever longer behind you.
Then the question: “Do you have a loyalty card?” You’re sure you’ve signed up. Where is the card?
You start digging around your bag and leafing through your wallet. It must be here somewhere. Maybe on your phone? Did you ever get round to downloading the store’s app?
You sigh. “No, I don’t have a loyalty card. Let’s just finish up.” It’s a small moment in a busy day, but when it happens every time you buy something, all those lost loyalty points and forgotten rewards stack up.
