Adobe is now pitching AI tools to filmmakers, designers, illustrators and other creatives.
Adobe appoints Stacy Martinet as chief content and creative officer to lead AI initiatives for designers, filmmakers, and illustrators. The move signals a new era where enterprises adopt dedicated content software stacks alongside traditional marketing tech.
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Stacy Martinet. Photo: Courtesy of Stacy Martinet
As Adobe's recently appointed chief content and creative officer, Stacy Martinet leads how the company shows up across creative and advertising, editorial content, collaborations and experiences.
Why it matters: Adobe sits at the intersection of tech and creativity, and is now pitching AI tools to filmmakers, designers, illustrators and other creatives.
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