Electricity has become one of the biggest swing factors in the cost of running AI in financial services.
As institutions scale machine learning, real-time analytics and always-on digital infrastructure, the price and availability of power are starting to dictate what firms can afford to build and where they can afford to build it.
Nowhere is that more visible than in the UK, where businesses face some of the highest electricity costs in the developed world, adding a significant premium to any organisation trying to scale AI workloads.
Rising prices and grid volatility are pushing financial institutions to rethink cloud strategy altogether, from shifting workloads to cheaper regions to reconsidering private data centres for greater control over energy sourcing.
Greg Holmes, EMEA Field CTO at Apptio, an IBM company, works with financial institutions to connect these technology decisions with financial outcomes.






