Larry Fink has never been shy about changing his mind on crypto. The BlackRock CEO who once called Bitcoin an “index of money laundering” now runs the world’s largest spot Bitcoin ETF. His next move is arguably bigger: putting traditional investment products directly inside digital wallets.

On BlackRock’s Q3 2025 earnings call, Fink laid out the thesis plainly.

“Today, there’s no access to high-quality traditional investment products in digital wallets and BlackRock plans to change that.”

What BlackRock is actually building

The vision is wallet-native investing. Instead of logging into a brokerage, an investor would open a digital wallet and find tokenized iShares ETFs sitting alongside Bitcoin and stablecoins.