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Jeff Walton, Chief Risk Officer of Strive, a Nasdaq-listed Bitcoin treasury company, recently projected that Bitcoin could reach a valuation of $10 to $15 trillion. Walton emphasized Strive’s commitment to leveraging this potential opportunity to enhance shareholder value. His comments come as Strive continues to employ a strategy focused on accumulating Bitcoin, reflecting a view of Bitcoin as a core balance-sheet asset. Strive currently holds between 19,000 and 19,864 BTC, making it one of the largest public corporate Bitcoin holders globally.

Walton’s ambitious valuation target is part of Strive’s broader strategy to maximize Bitcoin-per-share for its equity investors. This strategy includes recent acquisitions of substantial Bitcoin holdings and the introduction of a daily-dividend preferred stock product aimed at funding further Bitcoin purchases. Walton’s remarks underscore the firm’s belief in Bitcoin’s long-term potential, a belief that may influence sentiment within prediction markets focused on Bitcoin’s price movements.

Currently, Bitcoin price markets are reacting to a range of factors, with Walton’s comments potentially serving as a catalyst. The market pricing suggests participants are evaluating Bitcoin’s prospects, although recent odds reflect a decline in the likelihood of Bitcoin reaching specific price bands by mid-July 2026.