Stay up to date with notifications from The IndependentNotifications can be managed in browser preferences.Jump to contentThank you for registeringPlease refresh the page or navigate to another page on the site to be automatically logged inPlease refresh your browser to be logged inAllNewsSportCultureLifestyleSacha Baron Cohen revived his iconic character Ali G at the Wimbledon men's final on Sunday, 12 July, sparking rumours of a potential return for the character. The actor attended the match dressed as Ali G, wearing a distinctive marijuana-themed suit and a hat that read 'Ali Gear'. This appearance followed his attendance at the tournament the previous day, where he was dressed as himself. Baron Cohen posted a video on Instagram in character as Ali G, humorously describing Jannik Sinner’s victory over Alexander Zverev as 'boring'. The unexpected public return of Ali G at a major sporting event has generated considerable media attention and fan speculation regarding the character's future. In fullSacha Baron Cohen revives iconic character at Wimbledon sparking rumours of returnMore bulletinsThank you for registeringPlease refresh the page or navigate to another page on the site to be automatically logged inPlease refresh your browser to be logged in