Let’s take a look at the upcoming stock splits for the week of July 13 to July 17, based on TipRanks’ Stock Splits Calendar.TipRanks Welcomes a New ETF – NYSE:RANK TipRanks has entered a new arena in the investing world, powering the index of an ETF based on its unique data now trading under the ticker RANK on the NYSE. RANK tracks the performance of the TipRanks US Momentum Analysts Index, a rules-based index of 50 large U.S. companies.

Not all stock splits tell the same story; some are a sign of success, with companies lowering their share price after a long rally, while others reflect a struggle to remain listed after shares have fallen to dangerously low levels. Simply knowing which type of split a company is announcing can reveal quite a bit about where the business stands.

In a traditional stock split, a company issues additional shares while reducing the price of each one by the same ratio. Existing shareholders own more shares, but the value of their investment remains unchanged. The goal is to lower the per-share price, making the stock more affordable for individual investors.

A reverse split achieves the opposite result. Multiple shares are merged into one, reducing the share count while increasing the price per share. Although the company’s market value does not change, the higher share price can help satisfy exchange requirements such as Nasdaq’s minimum bid rule, making reverse splits a common choice for companies attempting to avoid delisting.