Ceremonial Toast to the Opening of SM Seaside Cebu Arena From left: Venue Operations Head Arlett Mendoza; Sales and Partnership Head Michelle De Guzman; Business Development Head Jojo Estacio; Steven Tan, President of SM Supermalls; Vice Governor Glenn Anthony Q. Soco; Chico Sy, President of SM Engineering, Design, and Development Corp. (SMEDD); Hans T. Sy, Chairman of the Executive Committee; Mayor Nestor D. Archival Sr.; Jeffrey C. Lim, President and Chief Executive Officer of SM Prime Holdings, Inc.; Dr. Elise Nicole Catalan; John Patrick “Pato” C. Gregorio, Chairperson, Philippine Sports Commission (PSC); Arnel C. Gonzales, Vice President and General Manager, SM Arena Complex Corporation; Marissa Fernan, Vice President, SM Prime Holdings, Inc.; Ace Durano, Provincial Administrator of Cebu; Assistant General Manager Ria M. Babista; Event Operations Head Mara De-Pano Agena; and Senior Bookings Manager Hana Sanos.
MANILA, Philippines – SM Prime Holdings, Inc. (SM Prime) has opened the SM Seaside Cebu Arena to trade, industry and corporate partners on July 9, marking the next phase of development for its South Road Properties (SRP) estate.
“This arena is part of our long-term vision for Cebu. By creating a premier platform for live entertainment and major events within SRP, we give local and foreign tourists another reason to visit and stay longer,” said Jeffrey C. Lim, SM Prime president.






