Colombia’s 2026 World Cup dream ended the cruelest way possible: on penalties against Switzerland in the round of 16. But the fallout extends well beyond the pitch. Coach Néstor Lorenzo is catching heat from every direction, and the critique that stings most isn’t about tactics. It’s about whether he was ever the right person for the job in the first place.

For crypto-native sports investors, though, there’s a parallel story worth paying attention to. Colombia entered this tournament without a dedicated national fan token, missing out on a revenue stream and engagement mechanism that teams like Argentina have already embraced. In a World Cup where Kraken serves as FIFA’s official crypto exchange and Avalanche provides blockchain infrastructure for fan tokens and prediction markets, Colombia’s absence from the fan token economy looks like a strategic blind spot.

The coaching controversy, explained

Lorenzo, an Argentine who took the Colombia job in July 2022, guided the team back to the World Cup after an eight-year absence. But qualifying and competing are two very different things, and the round-of-16 loss to Switzerland exposed a team that looked tactically outmatched when it mattered most.