Strategy, the company formerly known as MicroStrategy, just did something it almost never does: it sold Bitcoin. A lot of it, actually.
Between June 29 and July 5, 2026, Strategy sold 3,588 BTC for roughly $216 million. That is the company’s largest single disposal of Bitcoin since it started stacking the asset back in 2020.
The sales were executed at average prices of $59,256 and $60,773 per Bitcoin, both well below the company’s average cost basis of $75,476 per coin.
Why Strategy sold, and what it is trying to accomplish
The $216 million went primarily toward funding dividends on Strategy’s suite of preferred securities, which includes instruments labeled STRC, STRF, STRE, STRK, and STRD.
