Matheus Cunha is having the tournament of his life. The Manchester United striker just scored his first goal for Brazil at the 2026 World Cup, earning tactical praise from former midfielder Lucas Leiva for his versatility under Carlo Ancelotti’s system. And as tends to happen when a footballer captures global attention, someone launched a meme token in his honor.

The $CUNHA token, built on Solana, is recording daily trading volumes of roughly $7 to $8. That’s not $7 million. Not $7,000. Seven dollars. Enough to buy a mediocre sandwich in most major cities.

The gap between hype and liquidity

FIFA announced Kraken as its official crypto exchange partner on June 13, 2026, a deal that puts a major centralized exchange front and center at the world’s most-watched sporting event.

Meanwhile, the 2026 World Cup ticketing system runs on Avalanche. That’s not a speculative play or a marketing gimmick. It’s production-level blockchain infrastructure handling ticket verification for millions of fans across venues in the US, Mexico, and Canada.