Qatar captain Hassan Al-Haydos found the net in the 42nd minute against Bosnia and Herzegovina on June 24, cutting the deficit to 2-1 at halftime in Qatar’s 2026 FIFA World Cup opener. The goal, set up by Edmilson Junior’s pass into the box, was a bright spot in an otherwise tough first half for the Group B side.
Within hours of Al-Haydos trending globally, an Ethereum-based meme token literally named ALHAYDOS was drawing attention from speculators looking to ride the moment.
The World Cup’s crypto ecosystem is bigger than a meme coin
The expanded 48-team tournament, the first of its kind, is being hosted across North America.
Kraken was announced as the Official Crypto Exchange Supporter for the 2026 FIFA World Cup on June 9. That’s not a jersey patch or a stadium banner deal. It’s a formal integration of a major exchange into the event’s commercial architecture.
