Peec AI, based in Berlin, is negotiating new funding that would value the company at $200M, nearly twice its value eight months ago.

The startup reached $10M in annual recurring revenue just 16 months after launching and opened its first US office in May 2026.

Investors are turning their attention to the GEO market, which encompasses tools that help brands appear in AI-generated search results, and could grow to $17B by 2034.

Google’s promise was simple: rank high, get found. But that’s changing. More people now use ChatGPT and Perplexity to find products instead of searching with keywords. New marketing tools are popping up to meet this change, and Berlin’s Peec AI wants to be at the forefront.

According to industry reports, the startup is negotiating new funding at a pre-money valuation of $200M. That’s about twice its value from eight months earlier. The funding round is still open.