A man walked out of an Enterprise dealership with a 2024 Hyundai Tucson and a fresh car loan. Now he’s spent a week telling his followers to skip the corner used car lot and go where he went.
The Enterprise he is recommending is the retail used car arm of the rental giant, not the rental counter. His 34-second pitch has racked up more than 598,900 views and attracted a wide range of views in the comments about buying ex-rental vehicles.
The clip was posted on June 23 by Backpack Johnny (@notbackpack), a Virginia-based creator whose channel mostly covers travel, life, and random observations. His caption was direct: "No gatekeeping. Go to Enterprise Car Sales if you need wheels."
The Ex-Rental Pitch
Backpack Johnny lays it out in one continuous take from the front seat. "If you're desperate for a car right now, but you want a reliable car, go to Enterprise—Enterprise Sales, not Enterprise Rental Car," he says.
