Most ecommerce teams can tell you where traffic comes from. Fewer teams can tell you which storefront components actually move revenue.
That gap matters more than most dashboards admit. A related products block may get clicks. A category listing may look busy. A content widget may generate engagement. None of that proves commercial value. If you want to improve a store seriously, you need to measure individual storefront elements as potential contributors to cart activity, orders, and revenue.
This is the lens many stores still miss.
Instead of treating the storefront as a flat pageview surface, treat it as a set of measurable components:
recommendation blocks,









