Instagram is exploring new tools to refine Your Algorithm, enabling users to better tailor their feed by selecting topics they want to see more or less frequently.
Instagram expands "Your Algorithm" with pull-down, swipe-up, and buttons for users to customize feed content visibility. Platform shift toward user-controlled curation forces tech brands to rethink algorithm transparency in GTM and content distribution strategy.
The updates are part of the 'Your Algorithm' feature
Jun 28, 2026
02:19 pm
What's the storyInstagram is working on new features to enhance user control over their content feed.
The updates are part of the platform's "Your Algorithm" feature, which lets users choose topics they want to see more or less of.
Instagram is testing more ways to customize ‘Your Algorithm’ | TechCrunch
Instagram wants to make algorithm customisation a core part of the app, not a buried setting
Instagram’s Adam Mosseri is showing off some concepts for changing your algorithm.
Instagram Feed Customisation: Why Mosseri is Letting You Reset the Algorithm
Instagram-Algorithmus: Wie du bald leicht bestimmst, was du siehst
Jön az Instagram nagy változtatása, bárki megmondhatja, mit akar látni
Instagram now lets users customize their feed with the Your Algorithm feature, allowing them to view and adjust topics of…
Instagram users could soon see more ways to tune their content.
Adam Mosseri previewed new ways to access Your Algorithm, including pull-down menus and per-Reel buttons. The top user request…
SAN FRANCISCO: Instagram on Wednesday unveiled a new AI-powered feature that lets users view and adjust the algorithm shaping…
“We want your algorithm to feel like something you talk to rather than something that happens to you,” Mosseri says. This month,…
You’ll be able to change topics that Instagram shows you.
