Hello,
AI is minting new billionaires, and luxury brands are already rolling out the red carpet.
Orient Express, the iconic travel brand now backed by Accor and LVMH, is betting that the next wave of ultra-rich customers will include AI entrepreneurs.
Its first luxury yacht, which will shuttle across the French and Italian Riviera, offers four-day cruises starting at around €25,000 a suite.
Accor expects the AI boom to create a fresh pool of billionaires with an appetite for exclusive experiences, indicating a broader shift in luxury.
