Feastables was launched in 2022

Jun 27, 2026

01:45 pm

What's the storyJimmy Donaldson, better known as MrBeast, is facing a legal dispute with some of his investors.

The issue revolves around Feastables, a chocolate and snack brand launched by Donaldson in 2022 under his holding company Beast Industries. The brand has an estimated valuation of nearly $5 billion.