Apple cited the rapid expansion of data centres leading to a surge in demand for memory and storage as the reason for the hike in prices. Apple has hiked the prices of its products, including Macs and iPads, across the globe, including in India. While announcing the increase in prices, which range between 20 per cent to 42 per cent up from their original prices, the tech giant cited an increase in the cost of memory chips as the reason.Apple said it had till now “shielded” its customers but could not continue to do so. (Getty Images via AFP)“The rapid expansion of AI data centres has created an extraordinary surge in demand for memory and storage. We have never seen a component price increase this much, this quickly,” Apple said in a statement, adding that it had till now “shielded” its customers but could not continue to do so.“…We have now reached a point where we need to begin raising prices on a number of products, including today's increases for iPad and Mac. We know this is not welcome news, and we are working tirelessly to find solutions,” the company said. The cost of iPhones, Apple's main source of revenue, remains unchanged for now.Full list of revised prices for MacBook, iPad and ProMacsMacBook Neo - ₹79,900 (was ₹69,900)MacBook Air M5 - ₹1,49,900 (was ₹1,19,900)MacBook Pro - ₹2,39,900 (was ₹1,89,900)iMac - ₹1,74,900 (was ₹1,34,900) Mac Mini - ₹94,900 ( ₹59,900) Mac Studio - ₹2,79,900iPadsiPad Pro (M5) - ₹1,39,900 (was ₹99,990)iPad Air - ₹89,900 (was ₹64,900)iPad - ₹49,900 (was ₹44,900)iPad mini - ₹69,900 (was ₹49,900)Home & Entertainment Apple TV 4K - From ₹25,900 (was ₹14,900)HomePod - ₹44,900 (was ₹32,900) HomePod mini - ₹15,900 ( ₹9,900)Follow the latest breaking news and developments from India and around the world with Hindustan Times' newsdesk. From politics and policies to the economy and the environment, from local issues to national events and global affairs, we've got you covered.Read More