Michael Saylor just did something nobody expected: he hinted that Strategy Inc. might actually sell Bitcoin.

Speaking at the Bitcoin 2026 conference in Las Vegas on April 28, the co-founder and executive chairman of Strategy Inc. laid out an ambitious funding model centered on STRC, the company’s Bitcoin-backed preferred stock. But the real headline was his suggestion that the firm could liquidate some of its Bitcoin holdings by the end of 2026 to better manage cash reserves, a notable departure from the company’s long-standing “never sell” ethos.

STRC: from launch to largest preferred stock in eight months

The centerpiece of Saylor’s keynote was STRC’s meteoric rise. Within just eight months of its debut, the instrument has become the world’s largest and most liquid preferred stock, according to Saylor. It offers tax-deferred yields of 11.5%, putting it in direct competition with traditional equity returns.

Saylor framed the company’s financial architecture in three layers: Bitcoin as “digital capital,” MSTR stock as “digital equity,” and STRC as “digital credit.”