Skip to Content Subscribe Our Offers My Account Manage My Subscriptions FAQ Newsletters Canada Canadian True Crime Canadian Politics Health World Israel & Middle East Financial Post NP Comment Longreads Puzzmo Diversions Comics NP News Quiz New York Times Crossword Horoscopes Life Eating & Drinking Style Sponsored Play for Ontario Travel Travel Canada Travel USA Travel International Cruises Travel Essentials Culture Books Celebrity Movies Music Theatre Television Business Essentials Advice Lives Told Tails Told Shopping Buy Canadian Home Living Outdoor Living Kitchen & Dining Tech Style & Beauty Personal Care Entertainment & Hobbies Gift Guide Travel Guide Amazon Prime Day Deals Savings National Post Store More Sports Hockey Baseball Basketball Football Soccer Golf Tennis Driving Vehicle Research Reviews News Gear Guide Obituaries Place an Obituary Place an In Memoriam Classifieds Place an Ad Celebrations Working Business Ads Archives Healthing Epaper Manage Print Subscription Profile Settings My Subscriptions Saved Articles My Offers Newsletters Customer Service FAQ Newsletters Canada World Financial Post NP Comment Longreads Puzzmo Diversions Life Shopping Epaper Manage Print Subscription HomeLifeEating & DrinkingThey've got the beet: Montreal company is backed by one of Canada’s most famous vegans You can save this article by registering for free here. Or sign-in if you have an account.We independently select everything we recommend. Buying through us may earn us a commission, which supports our work.You know you’re Canadian famous when Bryan Adams personally invites you to hang out backstage at his concert.Enjoy the latest local, national and international news.Exclusive articles by Conrad Black, Barbara Kay and others. Plus, special edition NP Platformed and First Reading newsletters and virtual events.Unlimited online access to National Post.National Post ePaper, an electronic replica of the print edition to view on any device, share and comment on.Daily puzzles including the New York Times Crossword.Support local journalism.Enjoy the latest local, national and international news.Exclusive articles by Conrad Black, Barbara Kay and others. Plus, special edition NP Platformed and First Reading newsletters and virtual events.Unlimited online access to National Post.National Post ePaper, an electronic replica of the print edition to view on any device, share and comment on.Daily puzzles including the New York Times Crossword.Support local journalism.Create an account or sign in to continue with your reading experience.Access articles from across Canada with one account.Share your thoughts and join the conversation in the comments.Enjoy additional articles per month.Get email updates from your favourite authors.Create an account or sign in to continue with your reading experience.Access articles from across Canada with one accountShare your thoughts and join the conversation in the commentsEnjoy additional articles per monthGet email updates from your favourite authorsSign In or Create an AccountorIn 2022, the vegan rock star slid into VG Gourmet owners Emmanuel Castiel and Chantal Bekhor’s DMs to express his admiration for their products — and to personally invite them to his show in Ottawa.Adams has also been known to name drop the Montreal husband and wife business owners during interviews.Not that their plant based food products — which include an array of bean and veggie burgers, bites, kebabs, soups, crumbled proteins and tofus — are any secret. The goods made by a staff of 20 in their 15,000 square foot facility in Montreal reach more than 1,500 restaurant menus and major grocery stores across Canada, including Costco, Sobeys, Whole Foods and IGA.Join Laura Brehaut on a weekly food adventure with mouth-watering reads delivered Fridays.By signing up you consent to receive the above newsletter from Postmedia Network Inc.A welcome email is on its way. If you don't see it, please check your junk folder.The next issue of Cook This will soon be in your inbox.We encountered an issue signing you up. Please try againTheir newest product is the eye-catching Beet Power Burger, made with Canadian grown black beans and beets and boasting a whopping 19 grams of protein and 10 grams of fibre.Bekhor, a longtime vegan, was an elementary school teacher before she decided to ditch the classroom for the kitchen in 2015 — not long after Emmanuel told her the veggie burgers she made were so good, they should start selling them. With an emphasis on clean ingredients, VG Gourmet prides itself on recipes built around fresh vegetables, herbs and spices that taste homemade.“We’re raising the standards for what plant-based products can be,” Bekhor says in a statement. “People are choosing meat- and dairy-free options for all kinds of reasons, sometimes just to mix things up or eat a bit healthier. They shouldn’t have to sacrifice flavour or nutritional quality when they do.”Castiel, who previously worked in marketing and sales, oversees VG’s business development.“We’re proud of how far we’ve come,” he says. “It’s nice to look back now and see how much we’ve achieved.” Join the Conversation This website uses cookies to personalize your content (including ads), and allows us to analyze our traffic. Read more about cookies here. By continuing to use our site, you agree to our Terms of Use and Privacy Policy.