If you have Prime and are going shopping this week at Amazon, beware.06:40, 23 Jun 2026Anyone planning to go bargain hunting in this week's Prime Day sales must follow some simple rules. Cybercriminals are constantly looking for ways to exploit major shopping events, using fake offers, phishing emails and imitation websites to trick people into handing over personal information or payment details. Security experts are warning that Prime Day provides exactly the kind of high-pressure shopping environment scammers rely on.‌According to Check Point's security team, a total of 6,843 new Amazon-related web domains were registered globally between December 2025 and last month. April saw the biggest surge, with a whopping 1,446 new domains created in a single month.‌That April timing is particularly concerning because attackers can use this period to “age” malicious domains, making them appear more legitimate and helping them avoid detection before Prime Day arrives.‌Although most are safe, Check Point found that around one in every 11 newly created Amazon-themed domains was either classified as malicious or considered suspicious.“Prime Day scams succeed because they mimic normal shopping behaviour so closely: familiar branding, convincing checkout pages, delivery alerts, and last-minute urgency,” Check Point said.The security company added: “The safest approach is not only to spot suspicious messages, but to slow the purchase journey down just enough to verify what is real before clicking, logging in, or paying.”‌So how can you enjoy Prme Day without getting scammed?For anyone planning to shop during Prime Day, there are several simple steps that can help avoid falling victim to fraud.The first is to carefully check any website address you visit before entering any details. Scammers often create fake pages that look almost identical to Amazon’s real site.‌“Many fraudulent domains closely imitate Amazon’s real URL. Look out for extra characters, hyphenated brand names, or unusual endings such as .top or .online,” Check Point warned.Shoppers should also avoid clicking links sent through emails, text messages or social media posts. Instead, visit Amazon directly by typing the website address yourself.Other warning signs include deals that seem unrealistically cheap, messages claiming you are owed a refund, or alerts saying an offer is about to expire. These tactics are commonly used to create urgency and push people into making rushed decisions.Article continues belowFake warnings about Prime accounts being suspended are another common scam method. If you receive a message claiming your account will be closed unless you act immediately, it is best to verify the information directly through Amazon’s official website.By following these precautions, shoppers can enjoy Prime Day without falling into a scammer’s trap.Prime Day runs from June 23 until Friday, June 26, with Express.co.uk covering the biggest deals and offers throughout the event.