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Wang Changtian, chairman of Beijing Enlight Media, speaks at a forum during the 28th Shanghai International Film Festival on Friday. Photo: Guan Cong/Caixin
Studio Chief Behind Megahit ‘Ne Zha 2’ Lays Out AI’s Limits in Animation
Enlight Media Chairman Wang Changtian says the technology cannot address shortages of directors and scripts, and is unlikely to completely replace filmmaking
TL;DRAI
Wang Changtian, Beijing Enlight Media CEO, says AI cannot solve animation's core issues: director shortage and script quality. Tech managers should note: AI has hard limits in creative industries without skilled people—reframe GenAI ROI in production.
125 words~1 min read
