(Image credit: Samsung / LG / Roku / TCL)

Prime Day doesn't technically kick off until June 23, but Amazon isn't waiting to start slashing prices on the best TVs from Roku, Insignia, Hisense, Samsung, and more. Whether you're looking for a bigger screen to catch every match of the World Cup or are overdue for upgrading your streaming set-up, these early Prime Day TV deals are well worth a look.Amazon already has smart TVs starting at just $99 — the lowest prices I've seen outside of Black Friday. My favorite deal right now is the Insignia 55-inch 4K Fire TV for $169. I got one on sale for a few hundred bucks several years ago, and it has stood the test of time. If you're after something even bigger, Insignia 85-inch 4K QLED TV is down to just $659 — a 39% savings. That's an incredible price for an 85-inch TV and easily one of the standout TV deals on the market today.For even more ways to save, make sure to check out our full Prime Day deals coverage and our Tom's Guide Saving Squad recommendations.Quick Linksshop TV deals from $99 at AmazonInsignia 55" F50 4K Fire TV: was $349 now $159Roku 55" Plus Series 4K Mini-LED TV: was $499 now $369TCL 55" QM7K 4K Mini-LED TV: was $677 now $597Insignia 85" 4K QLED TV: was $1,099 now $659Hisense 65" U8QG 4K Mini-LED TV: was $1,199 now $997Hisense 75" U75QG 4K Mini-LED TV: was $1,999 now $1,197TCL 65" QM8L 4K SQD Mini-LED TV: was $2,499 now $1,799My Top Picks80 inch +60-75 inch50-59 inch