This week’s Future of TV Briefing looks at how Fox’s acquisition of Roku bolsters the former’s streaming — specifically, programmatic streaming — advertising business.
This Future of TV Briefing covers the latest in streaming and TV for Digiday+ members and is distributed over email every Wednesday at 10 a.m. ET. More from the series →
This week’s Future of TV Briefing looks at how Fox’s acquisition of Roku bolsters the former’s streaming — specifically, programmatic streaming — advertising business.
Fox + Roku
Netflix’s M&A activity, Paramount’s WBD deal status, Bravo’s upfront attraction and more
Fox + Roku
Fox steps up streaming ambitions with $22 billion Roku acquisition
Fox Announces Plans To Acquire Roku For $22 Billion | AdExchanger
Why did Fox just buy the streaming platform Roku?
Fox buys Roku in a bet on ad-supported streaming
Fox strikes $22 billion deal for Roku to fuel streaming push
How Roku fits into Fox's future – and what investors are missing about the deal
Fox is buying Roku — here's what that could mean for your living room
Fox strikes $22bn deal for Roku to fuel streaming push
Fox strikes $22 billion deal for Roku to fuel streaming push - The Economic Times
Fox enters new era with Roku deal
Fox CEO Lachlan Murdoch said on Monday that the Roku acquisition marks a "defining moment" for the company.
Fox has announced plans to acquire Roku for $22 billion, the corporation announced on Monday.
The deal allows Fox to sell advertising on Roku's home page, including for Fox's own content, as well as take a cut of all the…
The $22 billion deal gives Fox additional access to 100 million households
Fox Corporation has announced plans to acquire Roku for approximately $22 billion, a strategic partnership designed to integrate…
Fox's stock dropped following its announcement that it will acquire Roku for $22 billion. Analysts still think it's a good deal.
