Ahead of its much-hyped racing weekend in San Diego running June 19-21, NASCAR is launching a real-world accurate version of the Naval Base Coronado track in Roblox game “Driving Empire.”
While NASCAR has previously added virtual versions of its LA Memorial Coliseum and Chicago Street courses, this game update marks the first-ever NASCAR track in-game based on a real-world U.S. military base.
“We’ve built those race tracks virtually first,” NASCAR vice president of interactive and emerging platforms Nick Rend told Variety. “We actually have race car drivers right now that are competing virtually, they’re testing virtually on the San Diego race course before the public gets access to it [in iRacing] and then we’ll be racing there in a couple weeks. That’s a really cool story, not to mention we have drivers now that are growing up inside of video games. William Byron, Rajah Caruth, their interest for racing and NASCAR, specifically, is being ignited through the products that we’re building and shipping, and it’s turning players into real drivers.”
The in-game update for “NASCAR World in Driving Empire,” which drops June 19, will include a new gameplay progression system that rewards a NASCAR-modified vehicle for completion; 13 new liveries for players to collect; a new NASCAR Daily Event system; and the potential to win Driving Empire NASCAR Modified Series Car as an in-game reward.
