Posted Jun 13, 2026 at 4:48 PM UTCTQuoteGore Verbinski says we need an AI “rating system” for movies.The director of Good Luck, Have Fun, Don’t Die says he’s not totally against AI and wouldn’t fault a young indie filmmaker for turning to it if they couldn’t otherwise afford to create a key portion of a film. But he is concerned about its impact. According to Variety, saying:You almost need a rating system. If you use AI to write a script, you get an F. What people are most afraid of is that there is no transparency. People are afraid of what is real and what isn’t.”Follow topics and authors from this story to see more like this in your personalized homepage feed and to receive email updates.Terrence O'BrienLoading commentsGetting the conversation ready...The Verge DailyA free daily digest of the news that matters most.Email (required)
Gore Verbinski says we need an AI “rating system” for movies.
The director of Good Luck, Have Fun, Don’t Die says he’s not totally against AI and wouldn’t fault a young indie filmmaker for turning to it if they couldn’t otherwise afford to create a key portion of a film. But he is concerned about its impact. According to Variety, saying: > You almost need a rating system. If you use AI to write a script, you get an F. What people are most afraid of is that there is no transparency. People are afraid of what is real and what isn’t.”
Verbinski proposes an AI rating system for films to disclose AI-generated scripts and address transparency gaps between real and synthetic content. Content governance and AI disclosure are becoming market standards, signaling that creator and audience demand for synthetic-asset clarity will shape industry frameworks.
