Embreigh Courtlyn, a Gen Alpha creator and entrepreneur with more than 12 million followers across TikTok, Instagram and YouTube, is headed to Target. She will launch her first fashion collection, Embreigh Edit, on Saturday in Target stores nationwide and on target.com.

The 16-year-old influencer has built a loyal fan base that turns to her for fashion inspiration, trends and personal style. Created for Target’s Tween Girls department, Embreigh Edit is a collection of fashion-forward essentials designed by Courtlyn and inspired by the pieces she wears. The line includes hoodies, sweatshirts, off-the-shoulder T-shirts, and a denim skort that reflects her personality.

A look from Embreigh Edit.

Yves Bright, courtesy image

The line features subtle nods to her favorite number, three, and cherry blossom motifs, along with her signature color palette and silhouettes. The collection’s custom hangtag reads: “Embreigh Edit – Curated by Embreigh, Created for you.