TikTok recently added mini games to its US app. I got hooked and learned a lot about advertising.
I'm addicted to TikTok's weird little games. That's a good thing for its ads business.
By
Sydney Bradley
You're currently following this author!
Want to unfollow? Unsubscribe via the link in your email.
TikTok is expanding into its next growth phase by integrating short-form dramas and gaming, aiming to capture consumer engagement…
These are way too good to scroll past, even if you're a TikTok hater.
TikTok announces a wide array of new tools for advertisers, and they all have one thing in common: a focus on building its…
A timeline of TikTok’s journey from obscure app to viral global hit.
TikTok is testing a paid micro-drama app called LimeShorts. The company is experimenting with different pricing models.
TikTok Shop hit nearly $16B in US sales. Now the app adds hotel bookings, fintech licences, a World Cup hub, and games as it…
