With virtually the entire college football world out for Texas Tech’s blood over Brendan Sorsby — whom a judge inexplicably granted an injunction, allowing him to play this season despite having bet on his own team at a previous school — athletic director Kirby Hocutt penned an open letter Wednesday attempting to spin the program’s continued support for its transfer QB.The CliffsNotes: We’re just looking out for this poor kid’s well-being as he recovers from his addiction.“I’ve heard the word ‘integrity’ used a great deal in the last 48 hours,” Hocutt wrote. “… The integrity of sport matters. So does the integrity of how we treat a 22-year-old who sought help, entered residential treatment and is working every day toward recovery. Those two things don’t have to be in conflict.”

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— Kirby Hocutt (@kirbyhocutt) June 10, 2026The question Texas Tech’s leaders should be asking themselves right now is: Are we sure this is worth it? Are we sure we want to become the pariahs of college sports over a talented but troubled quarterback who’s not exactly the second coming of Patrick Mahomes? (Sorsby went 0-8 in November games the past two years at Cincinnati.)Because doubling and tripling down on this insulting narrative that they’re just nobly helping a troubled kid with his addiction recovery — not that they’re still on the hook for his $4 million-plus contract and that they need him to win a championship — is only making people madder by the minute.And this continued crusade could have far more damaging consequences for their university than playing their backup quarterback.It’s telling that in the immediate aftermath of Monday’s bizarre court ruling, College Sports Inc. turned its fury not toward the judge who issued it but toward Texas Tech itself. This was its breaking point after two years of resentment toward the school, though mainly its board chair/billionaire Cody Campbell, for trying to buy his alma mater a championship, rules be damned, while simultaneously shouting, “The system is broken!”