The 2026 FIFA World Cup doesn’t kick off until June, but the real competition started months ago. Adidas, Nike, and PUMA have all rolled out their national team kits for the tournament, collectively outfitting more than 75% of the 48 nations set to compete across the United States, Canada, and Mexico.
Adidas fired first
Adidas moved earliest and loudest. The German sportswear giant dropped home kits for 22 national federations all the way back on November 5, 2025, months before many teams had even secured their spots in the tournament.
Then on March 20, 2026, Adidas followed up with away kits covering 25 federations. The brand is outfitting 14 nations in total as a primary kit supplier, a roster that includes co-host Mexico and reigning world champions Germany.
The designs lean on what Adidas is calling modern reinterpretations of classic motifs and national symbols.
