The Group Chief Executive of FCMB Group, Mr. Ladi Balogun, has described the Ojude Oba Festival as a driver of cultural celebration and economic enterprise.

Balogun noted this in his goodwill message at the grand festival held in Ijebu-Ode on Saturday, May 30, 2026.

An exhibition of the rich cultural values of the Ijebu people and Yorubas in general, the festival showcased Regberegbe age-grade groups who paraded in elegant attires, singing and dancing, all in reverence to the Awujale royalty.

It, however, attracted participants from other parts of the country and the Diaspora, including celebrities who also contributed theatrics to the spectacles at the royal pavilion.

They included Nollywood stars Eniola Badmus, Adeniyi Johnson, Mercy Aigbe, Femi Branch, Idowu Phillips aka Mama Rainbow, and Dayo Amusa. While daughter-of-the-soil waka Queen Salawa Abeni and content creator Samuel Banks were also part of the carnival, the king of steeze himself, Farooq Oreagba, stormed the pavilion with his trademark charismatic horseback entrance. The socialite, who is FCMB’s cultural ambassador, never disappointed in his commanding regalia and acclaimed candour.