A good status page is boring. Calm design, minimal copy, clear current state. If your status page feels exciting, something is wrong.

Here's what I've learned from running status pages for three different products.

What users actually want from a status page

1. Is it me or is it you? The #1 question. Answer it in the first 3 seconds of landing.

2. If it's you, what exactly is broken? Not 'we're experiencing issues.' Specifically: 'API endpoint /v2/checkout is returning 500 errors for ~15% of requests.'