One Pass has been named Australia’s top-rated rewards program, overtaking Flybuys.A Canstar report found the membership, which offers Flybuys rewards, free delivery from certain shops and year-round returns, has dethroned Flybuys for the first time in three years. It is the first time a paid membership program has won the Canstar award.One Pass members pay $4 a month or $40 a year to be part of the program. According to the survey, almost half (47 per cent) of the respondents earn their rewards at the supermarket, while 39 per cent collect points at department stores. Canstar found that 23 per cent of survey respondents earnt points at bottle shops, and 23 per cent earnt them at petrol stations. Forty per cent of membership holders will use physical cards when doing their shopping, while just less than one-third (30 per cent) will store their membership details in a digital wallet or photo. About 30 per cent rely on the official app. Canstar spokeswoman Eden Radford said OnePass overtaking Flybuys as a preferred program was a sign of changing appetite among Australian shoppers.“The rewards landscape in Australia is competitive, and this year’s award result shows consumers aren’t simply sticking with the familiar, with OnePass taking top spot and ending a three-year winning streak from Flybuys,” she said. “While OnePass is a paid membership, the benefits include earning Flybuys points at a higher rate and, notably, offering free delivery from popular stores like Kmart and Bunnings. For a busy household, that membership fee could very easily work out to be well worth its value.”She said the research found shoppers were using the program “across every part of their weekly routine”. The majority of membership holders (47 per cent) cash in their points for discounts, while 30 per cent instead opt to buy products using their earnt points. The survey found, however, that about one-in-five users were yet to redeem their points for anything at all. “The research also revealed one-in-five rewards program members are yet to redeem a single rewards point, leaving a real opportunity on the table that could offer discounts or add a buffer to the cost of everyday expenses,” Ms Radford said. Hoarding points may be a strategy for shoppers to build up the points for a larger reward, but Canstar warned the plan may not be successful.It warned to check if the points would expire and to check if they could be transferred from Flybuys to Velocity points. “Whether it’s a fuel discount or a product at a lower price, rewards programs are designed to put money back in your pocket – but only if you actually use them,” Ms Radford said.