WHY IT MATTERS: Not for the first time, Intel has emphasized that despite rumors to the contrary, its Arc desktop graphics cards will not be killed off as the company shifts its graphics priorities. The reassurance comes as the long-rumored Arc B770 remains absent, raising more questions about what Intel's next consumer desktop GPU will look like – or whether we'll ever see another one.
During a Q&A at Computex, Intel Client Computing Group general manager Alex Katouzian was asked by Tweakers about the future of Arc desktop graphics cards. He said that GPUs remain a "super important" part of Team Blue's PC lineup.
"If you look at gaming, both mobile and on PC, enormous revenue is being generated there," Katouzian said. "We want to make sure we play an important role in that."
Katouzian added that Intel is seeing strong traction with its GPU cores and that game engine developers are working with the company.
Intel entered the desktop GPU market in 2022 with Arc Alchemist, but the launch was rough. Battlemage has been a stronger effort, especially the Arc B580, which helped restore confidence in Intel's budget ambitions.
