If anyone should know about the importance of public image, you’d think it would be the chief corporate affairs officer of a major listed company. Unless they’re Virgin Australia’s Christian Bennett.Bennett has built quite a reputation at the airline for sanctioning staff over supposed social media breaches. These include cabin crew posting snaps on media from overnight stopovers (apparently work-related posts that shouldn’t be on platforms such as Instagram or TikTok). Or sharing entirely innocuous professional interests outside commercial aviation on LinkedIn (which is, conversely, supposed to be purely for business).Subscribe to gift this articleGift 5 articles to anyone you choose each month when you subscribe.Subscribe nowAlready a subscriber? Fetching latest articles