Premia REIC plans to strengthen its newly established subsidiary, Premia HotelInvest, through new acquisitions of tourism-related properties valued at between 250-300 million euros, further expanding its presence in the hotel sector.The new investments concern four-star hotels, in which the REIC intends to take a more active role in management, either independently or in partnership with third parties. At the same time, the company is also implementing additional investments worth 150 million euros in hotels, student housing and smaller-scale properties.Premia REIC Chief Executive Officer Kostas Markazos said during the annual general meeting that he expects the group’s portfolio value to reach 1 billion euros within the year.He also announced that Natalia Strafti, an executive with extensive experience in the real estate market, will assume the role of Chief Executive Officer of Premia HotelInvest. She has previously held senior positions at Eurobank Properties, Grivalia Properties and Grivalia Hospitality, and also participated in the establishment of Grivalia Management Company. The REIC’s management did not rule out the possibility of additional shareholders joining the new subsidiary with minority stakes.For Premia, 2025 was a year of strong growth, with the company proceeding with 15 new investments totaling 144 million euros. The largest portion concerned the hotel sector, with investments amounting to 95.8 million, of which 64.7 million was allocated to the acquisition of a hotel property in Spain (Gran Canaria), marking the REIC’s first investment outside Greece.
Premia to invest in tourist real estate market
The new investments concern four-star hotels, in which the REIC intends to take a more active role in management, either independently or in partnership with











