Online fashion giant Zalando is extending its pre-owned offerings by teaming up with the France-based second-hand luxury e-tailer Vestiaire Collective.
From Thursday, shoppers in 14 European markets who already have access to Zalando’s secondhand clothing and accessories platform will also be able to select from a collection of a few thousand items from more then 50 brands.
The service will be rolled out to Austria, Belgium, the Czech Republic, Denmark, Finland, France, Germany, Ireland, Italy, Luxembourg, the Netherlands, Poland, Spain and Sweden.
Zalando already provides all kinds of services to other retailers and brands, from logistics to marketing and customer data, but this is the first time that the Berlin-based e-commerce platform, which has around 62 million active users, is opening up its pre-owned category to a partner.
“Our pre-owned assortment is very successful on Zalando and it sells out pretty fast,” says Alice Marshall, director of pre-owned at Zalando. “On average we sell about 60 percent of the [secondhand] items that are put online within the first seven days.”
