Milan — Generali Group today reveals Redion: a new brand for its global Care platform, which brings together the activities of Europ Assistance and Generali Employee Benefits (GEB) under a single identity and offering. Having operated as an integrated entity within Generali Care for nearly three years, Redion is the brand Generali Care deserves — one that honours the extraordinary work already accomplished and makes visible, to the world, what clients and partners have experienced for years.
Antoine Parisi, current CEO of Generali CARE Hub, will lead Redion as group CEO.
With more than 12,000 employees, operations in over 190 countries and € 5.8 billion in annual business volume (FY 2025), Redion is the world's #1 in employee benefits — following the acquisition of Swiss Life Network earlier in 2026 — and the world's #2 in assistance and travel insurance. The platform serves multinational corporations, global travel companies, financial institutions and their end-customers, delivering services spanning travel insurance, emergency and medical assistance, employee protection (life, disability, accident, medical), health and mobility solutions — as well as global B2B2C programmes and embedded insurance for financial institutions, travel platforms and multinational employers.
