Fashion designer Gökay Gündoğdu presented his new collection a few days ago at his Istanbul showroom, where I spoke with him about his recent work and evolving perspective on fashion.
For those unfamiliar with Gündoğdu, the founder of T.A.G.G. (The Attitude by Gökay Gündoğdu), I’d like to begin by mentioning his remarkable educational background. Or rather, perhaps it’s best to hear it in his own words, as this educational journey played a defining role in shaping his life:
“I completed my degree in Business Administration at Yeditepe University on a merit scholarship. Afterward, I received another scholarship to study Strategic Marketing and Brand Management at New York University. After graduating, I had the opportunity to work in New York City. During that time, I discovered my interest in design and decided to develop myself in that field. I then applied to Domus Academy in Milan, one of the world’s Top 10 design schools, where I earned another scholarship and qualified to study Business Design. I had the opportunity to work with globally renowned brands such as Louis Vuitton ...”
After completing his studies in New York and Milan, Gündoğdu worked for luxury brands such as Armani, Bulgari, and Valentino. In 2015, he founded T.A.G.G. What stands before us today is an ambitious brand that also managed to survive the COVID-19 pandemic that affected the entire world.
