Kyran O'Mahoney. Image: Roger Kenny

‘I wish [the European Accessibility Act] didn’t have to exist, but I’m glad it does,’ says Kyran O’Mahoney, founder of Nexus Inclusion.

It’s “annoying”, Kyran O’Mahoney admits, that the millions that live with disabilities have a real expectation that technology won’t work for them. “There is something fundamentally broken [in society]” that their needs aren’t considered, he says.

By not providing accessible services, he argues, businesses are excluding millions from their addressable market. “It makes no financial sense not to do this”, he says.

“Ultimately you say, ‘You have to do it, it’s the law’, right? If you do it, you’re going to make more sales and drive more revenue. But come on, it’s also just the bloody right thing to do.”